Branding is vital for differentiating oneself from competitors since customers will identify the firm through their marketing concept. A company's goal is to instil brand belief in a customer, as everything depends on how items are branded. Branding a new item in a competitive business via the Internet takes much effort and study. Although there is a competitive purpose, organizations may...

Branding is vital for differentiating oneself from competitors since customers will identify the firm through their marketing concept. A company's goal is to instil brand belief in a customer, as everything depends on how items are branded. Branding a new item in a competitive business via the Internet takes much effort and study. Although there is a competitive purpose, organizations may...

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